There are so many things that go into a wedding design, but lighting is one element that often gets overlooked—yet is absolutely essential—. As a planner, I can’t emphasize enough how the proper lighting can completely transform your celebration. It sets the mood, highlights your beautiful details, and makes the biggest impression. However, with all its importance comes an investment that might surprise some couples. So, why is lighting worth it, and why does it often cost more than expected? Let’s break it down.
Lighting Creates Ambiance
The moment your guests walk into your ceremony or reception space, they will feel the atmosphere you’ve created—and lighting plays a huge role in that first impression. Imagine soft candlelight at dinner, a warm glow highlighting your floral arrangements, or twinkling chandeliers hanging above your dance floor. Depending on your vision, lighting can make your venue feel romantic, cozy, or dramatic.
Why it matters: The right lighting makes your guests feel like they’re stepping into a space designed specifically for your story, not just a blank venue.
Lighting Enhances Your Decor
You’ve invested in stunning flowers, elegant linens, and beautifully designed centerpieces—but without proper lighting, those details may not shine as brightly as they should (literally!). Professional uplighting, pin-spotting, and soft washes of color bring out the beauty in every element of your decor.
Planner’s tip: If you’re splurging on statement pieces, like floral arches or hanging installations, lighting can turn them into showstoppers.
Lighting Ensures Ideal Photos and Video
Your photographer and videographer will love you for investing in great lighting. It creates depth, dimension, and mood that enhances every shot.
It Transforms the Space Throughout the Day
Weddings often transition from daytime ceremonies to evening receptions. Lighting plays a crucial role in making that transition feel seamless and magical.
- For outdoor weddings: As the sun sets, adding bistro lights, lanterns, or glowing path lights keeps the atmosphere romantic while keeping your guests safe.
- For indoor receptions: Dimmers and custom lighting effects can shift the mood from a formal dinner to an upbeat party.
Pro tip: Layered lighting ensures each part of your day feels intentional—from the intimate glow during speeches to the celebratory lighting during dancing.
The Lighting Investment
So, let’s answer the big question of why wedding lighting often has a higher price tag than other decor elements.
- Equipment: A good lighting professional will use the best equipment, including specialty LEDs, wireless uplights, dimmers, and control boards.
- Custom Design: Lighting isn’t just about setting up some lamps. It’s a custom design based on your venue’s layout, your vision, and how you want your guests to experience the space.
- Time and Labor: From setup to teardown, lighting takes time and skilled hands. Crews often spend hours ensuring that every light is placed perfectly and tested thoroughly. Many of the lighting designs our teams do are done three-four days before the wedding.
Customization & The Experience
When you use the proper lighting for your wedding, it creates the most amazing atmosphere.
- Color washes that complement your wedding palette.
- Pin-spotting to draw attention to key elements like your cake table or sweetheart table.
- Projection mapping for immersive visual effects. Which is huge right now.
- Fairy lights, Edison bulbs, and chandeliers create romance & ambiance.
Safety
One thing that gets forgotten is path lighting for guests so you can ensure they can navigate the outdoor spaces without tripping. For instance, getting to the restroom dimmed yet visible lighting around the bar and/or restrooms keeps the mood intimate while ensuring guests feel comfortable and safe to walk.
Lighting is the unsung hero of wedding design. It brings everything together—from decor and ambiance to photos and guest experience. While it’s an investment, it pays off in countless ways, creating a celebration that feels magical from start to finish.
At Jaclyn Watson Events, we work with the best lighting teams to ensure your vision shines as beautifully in real life as it does in your dreams. Let’s chat about how we can use lighting to elevate your big day—whether you’re dreaming of a romantic, candlelit affair or a show-stopping celebration under the stars.
Let’s light up your love story—literally!
©2021 JAGstudios :: Jacklyn Greenberg
